In June, Facebook released an update that launched live audio rooms as well as the new in-app podcasting experience. Live audio rooms will prove to be an effective way to have online conversations, but Facebook podcasting is more exciting for any avid podcast...
In June, Apple Podcasts released an update that implemented subscriptions and channels. This introduced a new way for podcast hosts and producers to interact with their audience. Before we dive into subscriptions, it is important to understand channels. A channel is a...
Podcasting is one of the fastest growing industries in America, and there are many reasons behind this explosive growth. With a devoted audience and a motivated host, the goal of any podcast is achievable. This could be brand-building, increased sales, or education...
B2B (Business-to-Business) sales can make or break your business, and content creation can generate and nurture these sales better than almost any method. A B2B sale involves one business buying a product or service from another business. Because a business has more...
Business is shifting to the internet, and content creation is one of the best ways for your business to establish an online presence. According to the U.S. Department of Commerce, e-retail has increased from about 5% of total retail sales in 2012 to 13.6% in 2021....
Many companies – from Fortune 500 to start-ups – are beginning to rely on podcasts to communicate with consumers. Likewise, more consumers are turning to podcasts. According to The Infinite Dial, the longest-running survey of American digital media...
