Podcasting
What is a podcast? The term “podcast” first appeared in 2004, when Adam Curry, former MTV video jockey, and software developer Dave Winer, coded a program known as iPodder, which enabled them to download internet radio broadcasts to their iPods. Curry now... 
Podcasting
As we wrap up 2020, I am sitting at my desk, working, while I’m supposed to be on vacation. That pretty much sums up 2020. It hasn’t gone as planned. As I am sitting here, I am thinking about where this company is going in 2021, and how I can help lead it... 
Podcasting
If you want to captivate your podcast audience, grow a following, and encourage return listeners, you’re going to need a strong intro and outro. Although the main content of your episode provides the most value, you may not be able to get people listening to... 
Podcasting
Last month, Truth Work Media flew out to Oregon to help a business setup an in-house podcast recording studio. They wanted the best gear and the ability to record remote interviews. I knew I would immediately recommend getting the RODECaster Pro, but I... 
Podcasting
Podcasts are an extremely effective form of digital marketing. When done successfully, they build trust, cement your brand, and elevate your status to industry expert. Essentially, they are one of the most under-used tools of communication for any business. Here are 4... 
Podcasting
Effective digital content should add value to your audience. Whether it’s educational, helping to solve a pain point, or an update on your services – it should always be something that is useful. Adding value helps to build trust between you and your... 
