Podcasting Help Articles
If you can't find what you're looking for, shoot us a message.Podcasts as a Marketing Medium
What is a podcast? The term “podcast” first appeared in 2004, when Adam Curry, former MTV video jockey, and software developer Dave Winer, coded a program known as iPodder, which enabled them to download internet radio broadcasts to their iPods. Curry now hosts “The...
Reflecting on 2020 and 2021 Goals
As we wrap up 2020, I am sitting at my desk, working, while I’m supposed to be on vacation. That pretty much sums up 2020. It hasn’t gone as planned. As I am sitting here, I am thinking about where this company is going in 2021, and how I can help lead it there. I...
Essential Podcast Tips For A Perfect Intro And Outro
If you want to captivate your podcast audience, grow a following, and encourage return listeners, you’re going to need a strong intro and outro. Although the main content of your episode provides the most value, you may not be able to get people listening to your...
How To Use Zencastr with the Rode RODECaster Pro
Last month, Truth Work Media flew out to Oregon to help a business setup an in-house podcast recording studio. They wanted the best gear and the ability to record remote interviews. I knew I would immediately recommend getting the RODECaster Pro, but I didn't know for...
How Businesses Use Podcasts For Effective Communication
Podcasts are an extremely effective form of digital marketing. When done successfully, they build trust, cement your brand, and elevate your status to industry expert. Essentially, they are one of the most under-used tools of communication for any business. Here are 4...
Use Podcasts To Establish Yourself As An Industry Expert
Effective digital content should add value to your audience. Whether it’s educational, helping to solve a pain point, or an update on your services - it should always be something that is useful. Adding value helps to build trust between you and your audience. As the...
Why You Should Use Podcasts to Market Your Business
No matter what niche or industry your business is in, you’re bound to have competition. Digital marketing is how you show your audience that your products/services are the best choices, in order to separate yourself from (and rise above) the competition. There are...
Apple Podcast Changes Go Live
Apple sent out an email on August 8th, 2019 to all podcast publishers. Their new categories are going live. We talked about this change going into effect in a previous post. Dear Podcast Provider, We are thrilled to announce the enhanced categories are now available...
New Changes Coming to Apple Podcasting
In June 2005, Apple added podcasts to iTunes. That changed the world of podcasting. This coming summer of 2019, Apple is changing and making major updates and needed changes to their podcasting structures. Check out the email they sent out to producers and publishers...
Testimony